A Milestone Moment in Mongolia

Jebsen & Jessen Group has announced the acquisition of MSM Group in a strategic move to gain market leadership in Mongolia’s rapidly growing sectors.

Operating across various industries, the Ulaanbaatar-headquartered MSM Group specialises in industrial equipment, chemicals, automotive, beverages, and agricultural equipment distribution. Since its inception in 1998, the company has played a vital role in introducing premium international brands to the Mongolian market, serving as the sole distributor for over 50 brands. With a workforce of over 650 employees, MSM Group operates showrooms, workshops, and warehouses primarily in Ulaanbaatar, as well as in South Gobi and other regions.

This acquisition marks the Group’s third major transaction in six months, following the acquisitions of GMA Garnet Group and Safetech. It underscores the Group’s commitment to expanding its footprint beyond South East Asia and capitalising on new market opportunities in emerging markets.

“We are thrilled to welcome MSM Group into the Jebsen & Jessen family. This acquisition aligns with our strategic goal of enhancing our global presence and bolstering our industrial and distribution capabilities,” stated Per Magnusson, Group CEO of Jebsen & Jessen. He highlighted the synergies expected to arise from the collaboration between the two organisations.

For MSM Group, joining Jebsen & Jessen provides access to extensive resources and expertise, facilitating new avenues for growth. The shared commitment to long-term development and community impact, rooted in trust and mutual understanding, lays a solid foundation for a successful partnership.

MSM Group will function as Jebsen & Jessen’s seventh business unit, retaining its brand name and leadership structure. Founders Laurenz Melchers and David Reiner will maintain minority stakes alongside CEO Mark Gabel, ensuring continuity in management and operations.

Mr Melchers expressed confidence in the partnership, stating, “Having known Heinrich Jessen, Chairman of Jebsen & Jessen Group, for many years, we believe this is the right step. Jebsen & Jessen Group is the ideal partner for the future of MSM Group and its employees.”

This acquisition not only strengthens Jebsen & Jessen’s market position but also enhances MSM Group’s growth potential, paving the way for a prosperous future in Mongolia’s evolving marketplace.