Dealer Day: Partnering Netafim for Growth

Strong partnerships are built through shared knowledge, open dialogue and a commitment to growing together. With that belief at its core, Jebsen & Jessen Technology launched its inaugural Dealer Day 2026 on 18 June in collaboration with strategic partner Netafim, bringing together dealers from across Thailand to strengthen relationships and explore new opportunities for the agricultural sector.

Held under the theme Partnering for Growth, the event provided a platform for dealers to exchange ideas, gain insights into the company’s business direction and discover the latest developments in precision irrigation and digital farming technologies. Through customer success stories, product demonstrations and solution-sharing sessions, participants explored practical approaches to helping growers improve productivity and embrace more sustainable farming practices.

The event also underscored the importance of listening. During the interactive We Hear You session, dealers shared their experiences, discussed emerging market trends and highlighted the challenges their customers face. The conversations offered valuable perspectives that will help shape future products, services and dealer support programmes, reinforcing Jebsen & Jessen Technology’s commitment to responding to the evolving needs of both its partners and the agricultural community.

Dealer Day 2026 marks the beginning of a long-term initiative to strengthen the company’s dealer network and foster closer collaboration across Thailand. Together with Netafim and its dealer partners, Jebsen & Jessen Technology continues to create shared value, supporting growers with innovative and sustainable solutions for agriculture.